Project
Adobe Marketing Study
Adobe Marketing Study
Adobe Marketing Study
Agency
Rain

Role
Senior Product Designer

Year
2017
As part of Adobe's initiative to inspire and empower businesses, they teamed up with global market researcher goliath, Econsultancy, to put together a comprehensive digital trend report for financial services and insurance (FSI) sectors.

The report's primary purpose is to serve as a barometer to how FSI organizations around the world were using new digital technology, focusing their strategies, and prioritizing resources for the future. Findings were based on a large sample of 850 FSI respondents, and the result was 
a hyper-detailed 200+ page pdf.

To help market the study and provide a very high level summary of it's contents, I was asked to help make a landing page that would live on their site. It became a fun exercise in displaying infographics and contemporary holographic colors. 


I lead design and collaborated with long-time Adobe client manager (Neal Chamberlain) to create a design that fit the brand and objective. 
Aodbe_ScreenMini_01
Aodbe_ScreenMini_03
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Interesting colors, type and visualizations brought the fintech stats to life.

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Lorem ipsum

OBJECTIVE 01
Create a smart, cohesive landing page of infographics ...............
OBJECTIVE 01
Create a scalable modular design system to grow with the brand and user. ...............
OBJECTIVE 01
Create a scalable modular design system to grow with the brand and user. ...............
OBJECTIVE 02
Use controlled, bold typographic and color treatments   .........................................
OBJECTIVE 03
Display information uniquely within a consistent style  ..................
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Result
02
Solution
372244_FSI_Digital_Trends_Layout_1440_2
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